Craftlea Blog
Your source for brand + web design tips and mindfulness goodies, crafted for conscious small businesses like yours.
Optimize Your Brand: The DIY Refresh
Is your brand in place, but could use a little TLC? Whether you DIYed it or had it designed, this blog is your guide to a DIY brand refresh. Let's explore some design tips that can elevate your brand without the need for a professional designer.
3 Things Small Business Websites Should Have
If you're knee-deep in crafting a shiny new website or giving your current one a facelift, there are a few must-haves that I strongly recommend.
3 Things To Do Before Building Your Website
If you're tackling the DIY route for your website, figuring out where to start can be a bit tricky. This blog includes three strategic questions that will help you build a more intentional, customer-focused, solution-based site.
Why Squarespace?
Are you a small business owner looking to establish a compelling online presence without the headaches of intricate web design? Look no further. Read on to learn my front-running list of reasons why Squarespace is a great option for small business owners.
When is the Right Time to Invest in Brand Design?
Why is branding valuable and when should you in invest in custom brand design? These are important questions and ones you should be asking if you’re thinking about optimizing your brand.
hey, I’m Kay Lea
The designer behind Craftlea. As a small business owner, I know the journey to your dream career is not linear, which is why I want to share what I’ve learned so far.
I believe in crafting your business your way, working smarter, not harder, playing the long game, and practicing mindfulness in life and business.
On this blog, you'll find practical nuggets on brand and web design, but we're also going to dive into the nitty-gritty of the small business journey. Think of me as your fireside business bud – someone who's pivoted, fumbled, levelled up, failed, and still kept trucking. I hope this blog gives you a leg up!